Initial ideas when introduced to the course

Having been introduced to the A2 course, we chose to complete a music video. We believed that this would enable a number of experiments and innovative ideas to be created; being a broad topic and a dynamic selection. We studies a number of videos in aim of collecting inspiration, including those given to you previously. Firstly we aimed to create a video for a song in which does not yet have one, preventing ourselves from being influenced by other elements. This way we would have the ability to start from scratch and make the most of the course, showing exactly what we are capable of and how we interpret the particular song. Knowing the influence music videos have on the song itself and the acknowledgement and advertisement it gives, we also agreed that this would help benefit the song. We also wanted to ensure the song was unique and had not been heard by a lot of people, therefore adding some more interest when considering the audience, being a new and fresh piece of media altogether.

However, after some very in depth research we settled on a song in which does have a video, believing that it would be good to contradict this and completely show a different side to the song. Although there is a video, the band we are basing it on are not very well known, as we wished, and due to them having a very strict style and strangeness to their look and feel of their songs, we wanted to show a more relaxed video in which we believed could relate to a wider range of audience. Having listened to the song before seeing the video, we were still able to interpret our visual interpretations in this way - after discovering the video had not covered these, this gave us a great opportunity to show the video in a slightly different light and experiment with our own ideas. Knowing I have to create an advert, along with a CD cover as my ancillary tasks, I found myself having a number of different ideas for this band straight away, becoming very excited to start.

We have chosen to base our Music video on a band named Delphic, using their song named ‘Counterpoint’.

We now needed to get a set idea of precisely what we were doing and create a step by step plan of how we will conduct the filming, where it will be set and what props etc we will need. This would ensure we create the video efficiently, under good organization. The audience needs to be considered throughout this, being the main element of success. In considering this, we have created a number of questionnaires to be completed by a wide range of people to get a clear idea of exactly what they are looking for.

The importance of planning, research and audience became very clear during the first year of my Media course in which I will make use of throughout, ensuring I am able to complete these tasks to the best of my ability. Here is a link to the blog I completed for AS level. http://jacksonawalton.blogspot.com/