Audience Feedback from our Music Video

Due to the explosion of social media websites like Facebook, Bebo and Myspace bringing fantastic opportunities to identify and target groups most likely to buy our products, i chose to interact with these when asking for audience feedback. During my research i found that marketing my products this way may be much more effective compared to other forms of internet marketing. However, i did find that it attracted a slightly bias age group, hearing from a slightlly younger audience than i had wanted. Here is the feedback i gained through these sites;

'i thought this music video was really appealing, i had to keep watching it till the end. I particularly liked how you were able to change the colour of your face without altering the shot in places, also the close ups used against the red backgroud i felt were particularly effective'

'Really good del, i liked how it didnt have any dancing or anything in it because i think it would have ruined the song'

'Super! Great to watch. Would have liked to have seen more of the blue face though'

'Its clear that this girl is lost without her partner, which you have portrayed effectively, and stearing clear of the typical love scenes of a music video or film. very good. Well done Adele'

'i don't really understand?'

'The editing has been cleverly done here, but i would have liked to see more interaction between the two main characters seen in the video'

'It looks really good when your on the roof del! like, zooming out an stuff. I also like the little things, like, the fast cuts of trees, the one of the door shutting and of the bike chain too.'

I also made use of videoing audiences after showing them the music video, aiming to use a variety of ages and choosing people who would be viewing my video for the first time, therefore taking an unbiased approach.